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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Suffolk marketing consultant finalist in national PR award after starting in lockdown - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>The CIPR Excellence Awards ceremony is taking place on 8 June in London.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Five ways your strategy should be like motorway driving - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Five ways your strategy should be like motorway driving - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Five ways your strategy should be like motorway driving - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Kids Company founder Camila Batmanghelidjh © Peter Macdiarmid/Getty Images</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Why we haven't heard much about the Beijing Winter Olympics 2022? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Why we haven't heard much about the Beijing Winter Olympics 2022? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Why we haven't heard much about the Beijing Winter Olympics 2022? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Why we haven't heard much about the Beijing Winter Olympics 2022? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Why we haven't heard much about the Beijing Winter Olympics 2022? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Why we haven't heard much about the Beijing Winter Olympics 2022? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <lastmod>2025-08-08</lastmod>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - What is Hubris? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - What is Hubris? - Elizabeth Holmes Found Guilty of Fraud in Theranos Case</image:title>
      <image:caption>The self-styled ‘female Steve Jobs’ was lying. Her health tech company was valued in the billions.</image:caption>
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      <image:title>Blog - What is Hubris? - James Watt of Brewdog</image:title>
      <image:caption>The BBC Scotland Disclosure team started investigating the company after almost 300 former and current Brewdog employees signed a letter last year accusing Mr Watt of presiding over a toxic culture of fear.</image:caption>
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      <image:title>Blog - What is Hubris? - As he turns 38, Kim Jong-un has the world where he wants it</image:title>
      <image:caption>Neither friends nor enemies are keen to upset the leader of the Cold War’s last surviving relic</image:caption>
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      <image:title>Blog - What do Hob-Nobs, Homebase, Viagra, Mondeo and Punto have in common? - Make it stand out</image:title>
      <image:caption>John Murphy aka the ‘Brandfather’</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>Blog - What do Hob-Nobs, Homebase, Viagra, Mondeo and Punto have in common? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - What do Hob-Nobs, Homebase, Viagra, Mondeo and Punto have in common? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>Blog - What do Hob-Nobs, Homebase, Viagra, Mondeo and Punto have in common? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Photo by cottonbro from Pexels</image:caption>
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      <image:title>Blog - Sorry seems to be... - Make it stand out</image:title>
      <image:caption>Stephen Fitzpatrick from Ovo said advice issued to customers was unhelpful and upsetting (PA) / PA Media. See more in the Evening Standard piece.</image:caption>
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      <image:caption>As @nigel_ingldew says, that looks sincere to me.</image:caption>
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      <image:title>Blog - Sorry seems to be... - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - What the hell am I doing this for? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>Blog - What the hell am I doing this for? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>Blog - What the hell am I doing this for? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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      <image:title>Blog - What the hell am I doing this for? - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
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    <image:image>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Divide and e-conquer – segment your emails like a boss - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:caption>Source: Trajectory Optimism Index, May 2020</image:caption>
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      <image:caption>Campaign Monitor integration advice – click above to read more.</image:caption>
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      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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      <image:title>Blog - Campaign: Oatly (that’s how to do tone of voice)</image:title>
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    <lastmod>2020-01-17</lastmod>
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      <image:title>Blog - Need a new comms/marketing podcast? - The Internal Comms Podcast</image:title>
      <image:caption>When it comes to IC, this podcast is flying high, with host and MD Katie Macaulay winning the ‘Change Maker’ award at last year’s IoIC Awards. With Jenni Field, Stephen Waddington, Rachel Miller and Bruce Daisley (see below) on the roster, there is plenty to get stuck into.</image:caption>
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      <image:title>Blog - Need a new comms/marketing podcast? - The Mark McC Supersonic Food Marketing Podcast</image:title>
      <image:caption>Bit of a mouthful, but this is a killer pod, stuffed full of insight (not just for the hospitality sector). Host Mark McCulloch has great experience, including Pret A Manger, lastminute.com and Barclaycard, as well as his own agency We Are Spectacular. Well worth a listen.</image:caption>
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      <image:caption>If you’re in marketing around Cambridge, you should know Joe Glover. The nicest guy in marketing (must be!), Joe has now taken his popular Marketing Meetup on the road with London, Newcastle, Glasgow and NEW YORK (!!) signing up. Featuring live talk recordings and discussions from the regular meetups.</image:caption>
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